The Campaign
Promotivate's 'Shop & Score' program with Albertsons Safeway leverages an official partnership with the National Football League’s Seattle Seahawks and incorporates CPG partners. Prizes awarded are tied to the real-life outcome of Seahawks football games. Employees are also awarded prizes. This popular program, now in its fifth year, has continually increased sales of participating vendor products and engagement through its integrated loyalty program and contest website.
albertsons Safeway and the nfl's seattle seahawks 'shop & score' preseason in-stadium digital billboard
albertsons Safeway and the nfl's seattle seahawks 'shop & score' Regular season in-stadium digital billboard
albertsons Safeway and the nfl's seattle seahawks 'shop & score' preseason in-stadium digital billboard - LIVE PRESENTATION
