The Challenge
Kelly Willis Green, a money coach, speaker, and podcaster, needed a website that could serve as a central hub for her growing business. The goal was to design a digital space that reflected both her professional expertise and authentic personality.

The Insight
In a field like money coaching, trust and relatability are key.
A successful website not only needs to be functional and informative but also feel personal, inviting, and aligned with the coach’s values and voice.

The Idea
A Digital Brand That Speaks with Purpose.
Using Wix as the platform, the website was thoughtfully designed to highlight Kelly’s services, podcast, and speaking engagements, while also laying the foundation for her visual branding. Soft but confident colors, clean layouts, and intentional design elements came together to form a brand identity that is both approachable and professional. The end result is a website that feels like an extension of Kelly herself—empowering, clear, and full of personality

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