The pitch
Promotivate's Million Dollar 'Touchdown to Win' with Save-On-Foods is an integrated sports promotion designed to engage western Canadian football fans. This program delivers tremendous value: exclusive in-game content, broadcast media, digital and social amplification. These are just some of the mediums used to engage customers with this long-standing promotion. Just last year, there were over 450 winners announced; 16 winners bagged Groceries for a Year, and 444 more took home additional prizes. Promotivate is prepared to deliver this successful program to Metro.
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